Launch Boost
Fill in the brief and click Generate.
You'll get 3 video hook options
+ 8 captions across 4 weeks —
all unique to this property.
The Launch Boost
Take Five — Service BlueprintMost agents post 3 times per listing. That's not a campaign — that's a papertrail.
A listing is not just a transaction. It is 30 days of content waiting to happen.
Take Five captures it once. You post all month.
One month
of content.
Sellers want maximum exposure. Buyers want to feel the property before they visit. And every future seller watching the agent's feed wants to see how their home would be marketed. One listing = your best business card.
The Shoot Day
- Full property walkthrough video (edited, 60–90 sec)
- Coming soon teaser clip (15 sec vertical reel)
- Rooms/spaces B-roll footage
- Agent-to-camera intro clip (optional)
- Still photography selects for carousels
- Neighbourhood / lifestyle B-roll if relevant
Coming Soon Reel + Teaser Stories
- Coming Soon reel posted (hook-led caption)
- 3× teaser Stories (countdown, curiosity, lifestyle)
- Caption: "Something special is coming to [suburb]…"
- Goal: build anticipation, drive saves & shares
- Agent CTA story: "Ask me about this one before it goes live"
Social Reel + Features Carousel
- Main social reel (30–45 sec, music, captions)
- Features carousel (5–7 slides: key selling points)
- Caption: buyer-focused, emotional hook + specs
- Stories: open home reminder, swipe-up to enquire
- CTA: "Book your viewing" / "Link in bio"
Spaces Carousel + Full Listing Video
- Room-by-room carousel (spaces, light, details)
- Full property video posted (YouTube + shared to feed)
- Curiosity stories: "Did you notice the…?" style
- Caption: storytelling angle — the home's lifestyle
- Stories: agent behind-the-scenes or neighbourhood tip
Sold Reel + Vendor Feedback + Seller CTAs
- Sold reel (repurpose footage, add SOLD overlay)
- Stories: vendor feedback / reaction (if available)
- Caption: results-focused, seller-targeting CTA
- "Thinking of selling in [suburb]? Here's what we achieved."
- Agent CTA: "Get your free appraisal" / DM to enquire
- Evergreen asset: agent can repost sold reel for months
→ Click each card to expand deliverables. All captions are written for the agent — they just copy, paste, post.
Primary Channels
Supporting Channels
Content Format by Channel
Agent Enquires / Books
Agent contacts Take Five when a listing is signed. You confirm shoot date — ideally 1–2 weeks before the property goes live on Trade Me. Send a simple intake form: property address, key features, target buyer, open home dates.
Shoot Day
Pablo shoots property walkthrough, B-roll of spaces, teaser clip, agent-to-camera (optional), neighbourhood lifestyle shots. 2–3 hour session on site. One day, everything captured.
Edit & Package
Edit all assets: teaser reel, main social reel, full property video, sold reel template, carousel images. Write all captions (hook + body + CTA). Compile into a Notion or Google Drive content pack — one folder, clearly labelled by week.
Deliver Content Pack to Agent
Share the link. Include a simple one-page posting schedule: what to post, when, which caption to use. Agent can post themselves OR hand it to their PA. No guesswork.
Week 1–4: Agent Posts (or You Manage)
Agent executes the schedule from the content pack. If you offer a social management add-on, you post on their behalf and handle comments/DMs. Otherwise, agent does it themselves with the guide.
Sold — Update & Repurpose
Once sold, deliver the final sold reel with SOLD overlay. Agent posts in Week 4. This is the piece future seller clients will see — it's your best lead generation tool for the next listing.
→ Total turnaround: shoot to content pack delivered in ~5–7 working days.
Grand Tour $610 + Social Media Superstar $190 = $800 already. The Launch Boost adds captions, sold reel, content pack & posting schedule — real extra work. Price it at $990–$1,100 and it's only ~$200 more than what they'd pay for both separately.
- Grand Tour video (60–120 sec) — $610 value
- Social Media Superstar reel (15–30 sec vertical) — $190 value
- Coming soon teaser clip (15 sec, Week 1)
- Sold reel (SOLD overlay, delivered post-sale)
- 4× carousel image packs (spaces, features, lifestyle)
- All captions pre-written — hook + body + CTA, 4 weeks
- 4-week posting schedule (what, when, where)
- Dropbox content pack — labelled by week, ready to post
- Everything in Launch Boost core
- + Aerial footage add-on — $150 value
- OR + Twilight video — $200 value
- Aerial: ideal for lifestyle/large section properties
- Twilight: premium feel, sets listing apart instantly
- Combo: Grand Tour + SM Superstar + Aerial = $760 base
- Full Launch Boost at premium tier ≈ $1,140–$1,190
- Take Five schedules & posts all content for 4 weeks
- Agent just approves posts — nothing else to do
- Ideal for busy agents or top-producing teams
- Suggest pricing: $150–$250 on top of the package
- Recurring revenue potential if agent retains monthly
- They're already spending $600+ on video — this is a $400 upgrade for a full campaign
- Sell to the vendor: "Your home gets a full social campaign, not just a listing"
- Position vs Trade Me boost spend ($300–500/listing)
- Every sold reel becomes future seller lead gen
- Agency deal: pitch to principal, all agents use it